News
C2 announces new partner programme
March 2023 by Marc Jacob
C2 announces the launch of its C2 Partner Programme to support and drive growth for its valued channel partners.
Designed to revolutionise the way C2 goes to market, the new programme will enable and incentivise partners to sell C2 as the company moves to a channel-first model. It will include the recruitment of industry-leading technology distributors, value-added resellers (VARs), global system integrators (GSIs), and managed service providers (MSPs) from across the world.
The programme will allow partners to provide a comprehensive TPRM service to their customers through a powerful, yet simple platform designed for use by all global organisations, and offers partners guaranteed margins, significant growth opportunities, protected revenue, and world-class resources and tools.
C2’s partner programme has been designed to make it easy to do business. Revenue incentives include complimentary NFR software licences, spiffs, marketing funds, and guaranteed margins; enablement benefits include product demo support, training and accreditation, technical webinars ahead of product releases, and the most up-to-date collateral and sales tools; and joint marketing support, including co-branded assets and press releases. In addition, a robust partner portal and deal registration software make it easy for partners to do business with C2.
Among the first partners to join the programme are cyber security consultancy Cybovate, an accredited reseller of C2’s platform and services for the DACH region, and Resilience GRC, an independent boutique consultancy that specialises in TPRM, a C2 reseller for the UK and Middle East.
