News
BeyondTrust expands EMEA channel focus in 2015
February 2015 by Marc Jacob
BeyondTrust has appointed Kevin Gallagher as VP for Strategic Alliances to strengthen and drive its global channel approach and in particular it’s growing EMEA region. Gallagher joins following senior roles at CA and Sun Microsystems and will help BeyondTrust to define and enact a number of ongoing channel changes to enable the company reach a 100% indirect sales model in EMEA.
BeyondTrust’s Privileged Account Management and Vulnerability Management solutions are trusted by 4,000 customers worldwide and delivered by approximately 100 channel partners in EMEA. In the last 24 months, BeyondTrust has committed more resources towards the channel growing to 93% of revenue through a mixture of single and two tier distributions across the region. The company has increased headcount from 3 to over 25 international staff and opened offices in the Netherlands, Germany and Dubai to help drive international growth. The channel and end-customers have also been assisted by a 24/7 international help desk with English, French, German and Spanish language support.
BeyondTrust runs a multi-level accreditation model across Silver, Gold and Platinum tiers and Thurrell estimates that around 40 partners have invested heavily in creating Privileged Account and Vulnerability Management practices.
In early 2015, BeyondTrust will launch a new partner portal to improve resource availability, education and training. The portal will also help partners to prepare for a more defined accreditation process that is currently under development. Later in the year, BeyondTrust will be announcing a new set of classroom based training sessions for partners at locations across Europe. “Our driving aim is to help our partners who have invested in us to grow their businesses and keep up to date with the relevant sales and technical skills while ensuring that clients recognise that certified partners are a trusted and valuable resource.”
