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Ava Security Bullet Camera wins prestigious Red Dot Design Award for Product Design

April 2022 by Marc Jacob

Ava Security has received the renowned Red Dot Design Award for the product design of its Bullet Camera, created in partnership with global design agency EGGS. Launched in December 2021, the Ava Bullet is a robust, cloud-connected security camera that uses machine learning and directional audio analytics to help users detect anomalies in real time and receive incident notifications instantly.

Red Dot is one of the world’s largest design competitions. The Red Dot Label has become established internationally as one of the most sought-after marks of quality for design and is divided into three categories: Product Design, Brands & Communication Design, and Design Concept. The products selected by the Red Dot Jury to win the Product Design award may be aesthetically appealing, functional, smart, or innovative, but what they all have in common is their outstanding design.

The Bullet is an AI-powered security camera designed for both outdoor and indoor locations, built using robust, high-quality materials. EGGS has helped develop and deliver Ava’s brand core and identity, as well as the sleek, high-quality product identity and new look of the cameras and hardware. The integrated and holistic design process behind the products and the company’s brand helps communicate consistency and values.

Commenting on the win, Henning Rekdal Nielsen, Creative Leader Industrial Design at EGGS, said: "Being part of creating a product that is awarded the Red Dot is truly flattering. It’s a significant recognition of quality design. We’re proud and happy to be part of this with Ava - it’s very rewarding to work together with a client over several years and continue to achieve this type of recognition."

About EGGS Design
EGGS Design is an innovation agency that helps its customers craft products, services, brands and business models. EGGS uses design-driven innovation from early exploration to the final solution creating value for the businesses of the future, their users, and our planet.

EGGS focuses on creating the world’s best workplace for creative people and counts 130 in 5 offices; Oslo, Trondheim, Stavanger, Bergen and Copenhagen.

In 2021, EGGS became a part of Sopra Steria, Norway’s leading consultancy in digitalisation. Together, we are a holistic and strategic change partner for the companies of the future.

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