News
WithSecure™ recognized as a Program of the Year Award Winner at Forrester’s B2B Summit EMEA 2022
September 2022 by Marc Jacob
WithSecure™ announced that it has won a Program of the Year Award for the launch of its new B2B brand. The Program of the Year (PoY) Award winners are being recognized at B2B Summit EMEA 2022, being held in London, UK, and digitally, 11–12 October 2022.
B2B Summit EMEA is the premier event for B2B marketing, sales, and product leaders to align their growth strategies with the latest research, models, and frameworks — all designed with B2B organizations’ priorities in mind. WithSecure™ Vice President of Communications and Brand Sandra Proske is scheduled to speak at the event.
WithSecure™ won the PoY Award for creating and launching a new B2B brand, and it was achieved by using a novel crowd-sourced approach of engaging a large group of employees, customers, partners, and other stakeholders from day one.
“This award is recognition of the success we have had with creating our distinctive, new B2B brand in a very tight timeframe of less than twelve months. Our brand project was done in the spirit of collaboration, and that same spirit is what continues to drive our company brand story of good partnership. This award belongs to all of us at WithSecure,” said WithSecure™ Chief Marketing Officer Ari Vänttinen.
“We are excited to honor this year’s Program of the Year winners,” said Meta Karagianni, Vice President and Research Director at Forrester. “Each organization has implemented Forrester’s research and frameworks to improve performance in their respective disciplines, and we look forward to welcoming them on stage to share their story and learnings with our EMEA Summit delegates.”
