News
Sophos Announces Super Star Campaign for Silver and Authorized Partners in the Middle East & Africa
August 2017 by Marc Jacob
Sophos announced a new initiative for its authorized and silver partners from the Middle East & Africa (MEA). The Sophos Super star campaign is designed to motivate partners with additional rewards on achieving their target. It is also aimed at driving sales for the latest security solutions.
Being a partner-focused IT security company, Sophos has a dedicated partner program for the Middle East & Africa region. The program is well segmented into four different on-boarding levels with different skills certifications, sales and target activities, and rewards. It provides access to the company’s comprehensive portfolio of market-leading endpoint and network security products.
Initiatives like Super Star Campaign and Partner Program for MEA illustrate Sophos’ commitment towards being a truly channel first company that creates programs and incentives for better channel enablement and to accelerate Sophos partner profitability.
Sophos’ MEA Partners are now able to manage all Sophos solutions for every customer through a centralized management platform, Sophos Central. Within Sophos Central is Sophos Central-Partner, a specialized dashboard that allows partners to distribute licenses, add new customers on demand, cross- and upsell Sophos Endpoint and Network Products, drive recurring revenue and have a clear, real-time perspective on all customer activity. Partners can respond to security incidents faster and track alerts of all levels directly from the dashboard, so time spent handling incidents, including minor ones, is more productive and effective. This also helps partners to win customer loyalty.
