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Gigya Introduces Network Protected Identity

December 2016 by Marc Jacob

Gigya announced Network Protected Identity, a feature of the Gigya platform that can block account takeover attempts across the company’s network of 1.1 billion digital identities that serves more than 700 customers.

Account takeover and new account fraud is estimated to grow by 60 percent to nearly $8 billion in 2018, according to Javelin Research, threatening both consumers and businesses that rely on trusted online identities.

One of the most effective weapons for cybercriminals are “bot” networks that unleash sophisticated brute-force attempts to breach customer identities. One recent attack on a large retailer’s web site consisted of 300,000 login attempts – coming from thousands of IP addresses – in a single day.

Network Protected Identity helps make sites and consumers safe by monitoring for identity attacks across Gigya’s network of thousands of websites and stepping up authentication for users when account takeover threats are detected.

All of this is done while maintaining confidentiality - no customer data or information about which sites are being targeted is shared between Gigya customers and their sites.

Network Protected Identity will be provided free to all Gigya customers using the company’s Registration-as-a-Service (RaaS) product. This is the first in a planned suite of features called Gigya Network Effects, which will monitor and analyze the Gigya platform’s 1.1 billion identities to deliver elevated security.

More information on Network Protected Identity from Gigya, which will be available in the first quarter of 2017, is available.


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